What is this place?
Welcome to TriRig! This site began as an endeavor to provide the most thoughtful, in-depth, beautifully-photographed reviews of triathlon equipment that have ever been written. We are fascinated with triathlon gear. It is some of the most sophisticated, forward-thinking, precision-engineered athletic equipment on the planet. But when we looked around at the editorial landscape, we didn't feel like it was getting its due. The purpose of TriRig.com is to change that situation. TriRig puts triathlon equipment in the spotlight. No clutter, no distractions; all we write about is gear gear.
Our goal is to provide the most useful equipment resource for triathletes. To do so, we write what we believe are the most thorough, objective, and insightful articles in the triathlon world. We illustrate the site with beautiful, dynamic photography. We want to help educate readers, not only about about the equipment itself, but about the philosophy behind its design. Ultimately, we want to make our readers more intelligent cosumers, and more competent athletes.
Along the way, our singular focus on gear expanded into something more. By spending so much effort evaluating the triathlon equipment landscape, TriRig Publisher Nick Salazar began to see holes in the market. As an avid triathlete, Nick saw demand for certain products that just didn't exist. And so TriRig decided to bring these ideas to life by manufacturing some products of our own. Our first real breakthrough was when we released the Omega brake, the cleanest and most aerodynamic brake ever made for a triathlon or road bike. Nick designs all TriRig products with the same attention to detail and the obsession with quality that has always made TriRig unique.
In short, TriRig is all about thoughful and in-depth reviews, dynamic photography, and visionary manufacturing projects. We look at gear more deeply than anyone else. And when we see opportunities to improve on what the industry has already done, we take them.
Nick Salazar, Publisher & Editor-in-Chief
Nick was introduced to triathlon in 2000 as a means to stay in shape, have fun, and enjoy the outdoors. At the University of Colorado, Nick served as Team President, and led the Buffs to a 2005 National Championship title in Lake Havasu, Arizona. People came to know him as the ultimate gear-head. A tinkerer. A gear monger. He's obsessed with the cutting-edge of equipment. And after over a decade of involvement in this sport, he's more excited about it than ever.
Nick is an individual whose talents truly span a broad range. In the context of TriRig, Nick's titles include editor-in-chief, principal photographer, and product designer/engineer.
You can find his photography in the pages of Inside Triathlon, Triathlete, TRI Magazine, Men's Journal, and more. Many manufacturers rely on Nick's work in their advertising, and Nick's client list outside the world of athletics has included the likes of Gizmodo, Mazda, and even Skymall.
Nick is also the designer and engineer for all of TriRig's original products. Nick does everything, from original concept, to 3D modeling, prototyping, testing, and finally overseeing final manufacturing and distribution.
TriRig is Nick's labor of love, bringing together his passions for photography, journalism, design, and of course, insane amounts of gear. Thanks for visiting, and enjoy your stay!
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